Workshop: How to lobby in the EU? Ethics, strategies, tools
 
About the Course
You knew it as the “Reshaping Lobbying” – our flagship course gets a new look! Updated to be always more hands-on and relevant, this workshop focuses on giving you tips, tools and a structured methodology for a successful representation of your interests at EU level.
 
Lobbying is an integral part of EU decision-making, with thousands of interest representatives engaging daily with elected officials and civil servants in Brussels and across Member State capitals. This course will provide you with the essential ethical principles, strategic insights, and practical tools to design and implement a successful advocacy strategy in EU public affairs—taking into account the evolving political landscape and power dynamics.
 
As a new feature, the course will now be followed by a personalised coaching session, where our experts will go deeper into key challenges and priorities you face in your work. This 1-hour personalised discussion is included in the training price and will be tailored based on an assessment form distributed ahead of the session.
 
Target audience: interest representatives working on EU policies in trade associations, business coalitions, companies or NGOs (e.g. public affairs directors, advocacy or regulatory managers, political communication officers, corporate spokespersons).
 
DATE
(You will need to select the date in the next step - so please take note of the date you wish to attend)
Thursday 24 April, 09:30 - 13:00
 
LOCATION
In-Person 
Address: Pl. du Luxembourg 2, 1050 Ixelles
 
PRICE
695 € (+21% VAT, if applicable, to be included in the final invoice)*
*Includes: 
3.5-hour session
Training material
A copy of European Lobbyists (Guéguen, 2023)